6A – Identifying Opportunities in Economic & Regulatory Trends


1st Economic Trend

1.     Growing economic trend of cyberattacks
2.     I found this from an article that listed the top five economic trends. I believe that an opportunity exists because the number of cyberattacks has been constantly growing and many businesses need outside help to make sure they are safe. I think the prototypical customer is small to medium sized businesses. However, some high net worth individuals may also want protection from cyberattacks and can be marketed towards. I think this opportunity is easy to exploit, however, it will be hard to hire a team of people who are able to create a product and continually edit it to avoid cyberattacks.
3.     One of the ways I saw this opportunity was from Jim Cramer’s podcast Mad Money. He discussed the company Crowdstrike and how they have a lot of upside because of the current conflicts with Iran. In addition, they do not have too many competitors and there is a lot of space in the market for more competitors.

1st Regulatory Trend

1.     Growing Regulatory trend in raising the age to buy tobacco
2.     I found this regulatory trend from talking with peers and also hearing about it in local and then national news. I found the source about this trend from a friend that was complaining about the new laws. I feel like there might be an opportunity to create a tobacco device that is barely less than the legal limit of tobacco to sell. There was a very large market for teenage tobacco users and now companies will have to find ways around the news laws or target different markets. I think this opportunity is going to be relatively difficult because a lot of research and development would be required, which would cost a significant amount of money.
3.     I mainly saw this opportunity from a friend. I have experienced many people trying to figure out solutions to overcome this new regulatory trend.  

2nd Regulatory Trend

1.      Growing regulatory trend in geopolitical disruption
2.     I found this regulatory trend in a report published by KPMG. Geopolitical disruption was the first trend that they highlighted. The last conflict with Iran and the ongoing trade talks with China show that 2020 will be filled with geopolitical conflict. I believe that there is a wide customer base for exploiting this opportunity because many people and businesses rely on receiving information on current geopolitical conflicts because it can have drastic effects on them. For example, many businesses were hurt by the initial China tariffs and needed to be kept up to date on the issues. I think this opportunity is relatively easy to exploit, however, it will require a significant amount of investment to be able to offer up to date services.
3.     I saw this opportunity because of not only an article, but also podcasts that discuss geopolitical disruptions in the current economy. The trade talks with China have had very large impacts on different sectors of business and these companies need to be prepared for bad situations.


2nd Economic Trend

1.     Growing economic trend of ageing population and need for more healthcare
2.     I found this information from an article that discussed the US economic outlook for 2020. I found that because the baby boomers’ generation is starting to become older which is increasing the average age of citizens. Because of this healthcare is one of the fastest growing occupations. The customer for this is the large amount of ageing people that will require more healthcare professionals then in the past. I think this opportunity is easy to exploit because healthcare is one of the basic needs that people cannot avoid or decide not to do.
3.     I saw this opportunity from the article that I found. Also, I am familiar with a big public company that is in charge of running many different specialty practices. They have been buying many practices lately and have seen a large growth in the number of professionals.



Comments

  1. Bernard BynumFebruary 7, 2020 at 10:17 PM

    Michael,

    You chose really interesting topics for this assignment that I enjoyed reading. I especially was intrigued by the one about cyberattacks. It's concerning how these attacks keep on growing constantly and these small businesses have to continuously find ways to make sure they are safe. I would have to keep note of this as I'm someone that would be interested in starting a small business sometime after college. My only feedback is that I wished you put the links to your articles so I could've read them and learn more about your trends but other than that you put together a great post.

    ReplyDelete
  2. The Mainzer PostFebruary 10, 2020 at 12:10 AM

    Hi Michael,

    I really enjoyed the topics that you chose. The topic that I found most interesting is the topic on the tobacco age being raised from 18 to 21. This definitely creates a new market for tobacco company's to target and that is the people that range between 18-21 years old. They could create a device that is below the legal limit that would allow these people to purchase. Overall great post.

    ReplyDelete
  3. Jack KuehlerFebruary 10, 2020 at 4:28 AM

    Hi Michael,

    I like how you talked about relevant and up to date topics. The tobacco device you are talking about is definitely in the works. Nowadays, the tobacco companies are looking for any loop hole in the laws so they can make even more money. I also think it's very interesting how the county of Alachua decided to raise the tobacco age from 18 to 21. In my opinion, most students in a college town like Gainesville most likely own a fake ID or know someone they can get alcohol from therefore this doesn't change much. However, for the heavy 18-20 year old smokers, this is a big deal.

    ReplyDelete

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