Interview 1. a) Who: he has never heard of the product before, does not think that there are a lot of businesses with a similar product b) What: he identified efficiency as the need, and he thinks that people who are not in a hurry or are not in a formal capacity c) Why: yes, because not everyone would find use in this product, some people would rather get a cheaper more simplistic product Interview 2. a) Who: he said yes, he thinks that staples has hole punchers and I am just combining two products, Michael’s has school supplies b) What: Effectiveness, he thinks that this product will save a lot of time then manually having to place reinforced stickers on the holes c) Why: he thinks people that are less organized would be more likely to use it because they have a higher chance of the binder rings ripping the holes Interview 3. a) Who: m...
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